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If you’re looking to create a website, one of the first things to take into consideration is which hosting service to use. A good host can make or break your success, seeing as it is the foundation for everything else. Without proper hosting, your website may regularly crash, with hours of downtime possibly destroying your business.
Those who are running ecommerce services are particularly affected by downtime, but even if you are running a blog, you don’t want to drive readers away with poor service.
Many people choose the first host they hear about, or the host recommended by friends or influencers. This is a hit-or-miss approach, and you should rather make up your own mind.
There are some principles to keep in mind when choosing the perfect web hosting service. You can see them in action in these InterServer reviews. Take the following things into consideration.
The first and most important aspect is, naturally, how consistent the host is in providing uninterrupted service. Every web hosting service faces challenges at some point. It is impossible to be up and running 100% of the time. But there’s a difference between a service that experiences a significant crash once every year or so, and one that crashes every other month.
Look for information on the stats of any hosting server you’re considering. Look for reviews on how the company reacted in times of crisis.
While a hosting server might be up and running most of the time, that does not mean you won’t experience your own challenges, whether of your own making or of some unexpected externality.
For this reason, good customer service is crucial. You want your website back up in hours at most, not days. Website owners feel incredibly helpless when their site is down and there is nothing they can do. If you don’t hear anything back from your provider, an hour can feel like a week.
They should get back to you immediately, and have solutions for you within an hour or two. If that’s not possible, they should keep you up-to-date, letting you know why solving the problem will take a little longer and how long you should expect to wait.
Handles Heavy Traffic
Newer hosting services that have not been tested by major influxes of traffic are a risky bet. Everything might seem to be going well, but if you don’t know you can trust them in the case of major success, you’re risking disappointment.
Go with a host that has proven it can sustain traffic of hundreds of thousands or millions of visitors. Your service might be niche, and maybe millions of visitors is not something you even want, but good hosting holds up no matter what the case.
Response To Criticism
Of course, no service of any kind is immune to mistakes, and criticism is to be expected. However, how a hosting service responds to criticism is a key factor. If they blame it on the customer, you probably want to steer clear of them. Good service providers know that even if the customer is not always right, the customer is always the one in need. They should reassure any complaining customers that they are working on the problem, and express regret that they had a bad experience. Choosing the right web hosting service is crucial to running a successful website. Don’t pick a winner out of a hat. Do your research to make sure you get the best. For even more information about web hosting services click here.